School libraries are at the heart of student learning and success, but advocating for their value requires a strategic approach. Our popular infographic highlighted six essential steps to help build strong support for your library—now, we’re exploring further into how to put these into action.
Whether you are aiming to secure funding, expand resources, or highlight your library’s impact, these six steps will guide you towards success.
The best advocacy starts with alignment. Take time to review your schools and local authority’s mission statements to understand their priorities. Then, create a library mission statement that complements these goals. For example, if your school focuses on improving STEM education, highlight how your library provides resources, programmes, or maker spaces that support STEM learning.
Pro Tip: Keep your library mission concise and focused—this makes it easier to communicate and align with your school community.
Your advocacy efforts will be most effective when they address the needs and priorities of your stakeholders. These could include students, parents, teachers, and administrators. Take time to listen and learn:
When you show you are in tune with their needs—whether it’s improving digital literacy or creating a welcoming space for students—stakeholders are more likely to support your vision.
Nothing captures attention like a great story. Share compelling narratives that highlight how your library has positively impacted your school community. For example:
Success stories put a human face on your data and resonate emotionally with stakeholders, making your advocacy efforts more relatable and impactful.
Data is one of your most powerful advocacy tools. While circulation statistics are a good start, consider collecting data that reflects the broader impact of your library:
Transform this data into easy-to-understand visuals or talking points for meetings and presentations. Numbers tell a compelling story when paired with real-world impact.
Design library programs, services, and resources that directly relate to stakeholder priorities. Whether it’s literacy initiatives, digital literacy workshops, or special events, ensure that these offerings meet the needs of your community and demonstrate the library’s value.
For example:
Engaging programs not only serve your community but also provide tangible examples of the library’s positive impact.
Feedback is invaluable when it comes to advocating for your library. The Softlink School Library Survey Report is an excellent resource for gathering data on how your library supports students and staff.
The survey provides insights into areas such as resource usage, stakeholder satisfaction, and overall library impact. Use these findings to:
Participating in the survey shows your commitment to continuous improvement and strengthens your case for support.
Advocating for your school library is about more than promoting resources—it is about showing your library’s indispensable role in student success. By following these six steps, you can create a focused, data-driven advocacy plan that resonates with your school community and secures lasting support.
Download the Softlink School Library Survey Report to gather the insights you need for powerful advocacy. Together, we can ensure school libraries remain the cornerstone of learning!